Semrush Pricing 2024: Which Plan Is Right For You?

Welcome to, our comprehensive guide on Semrush pricing where I will share with you the complete details of how much is Semrush per month and year.

Semrush pricing plans vary depending on the subscription plan you choose from. Now, Semrus has three subscription options ranging from Pro, Guru, and Business.

In this article, you will know the cost of Semrush plans for a month and year. Also, I will tell you which plan should you get from my experience.

So, keep reading to learn more.

Semrush Pricing Breakdown 2023

Are you looking for a breakdown of Semrush pricing? Explore the subscription plans offered by Semrush and compare them to find the perfect fit for your SEO needs.

Semrush offers different subscription plans.

In this section, I will break down the pricing for each plan, including Semrush Pro Pricing, Semrush Guru Pricing, Semrush Business Pricing, and Semrush Custom Pricing.

Let’s take a closer look:

Semrush Pro Pricing

• 1 month price: $129.95 per month
• 12 months (1 year) price: $108.33 per month (12*$108.33=$1,299.96)

If you are a small business owner, a new blogger, a freelancer, or an individual entrepreneur looking to optimize your website’s SEO, Semrush Pro is the perfect plan for you.

With Semrush Pro, you get access to all the essential features to improve your website’s visibility, making it perfect for small to medium-sized websites.

The Pro plan starts at $129.95 per month and includes features like keyword research, backlink analysis, site audits, advertising tools, and more.

Semrush Pro features

Let’s take a look at the SEMrush pro plan’s key features:

• 5 projects
• 500 keywords to track
• 10,000 results per report
• Full access to keyword research tool
• Get access to the competitor analysis tool
• Website audit
• Backlink analysis
• Advertising tools
• Social media management tools

Who is Ideal Semrush Pro Plan?

• Freelancers: Freelancers can use the Semrush Pro plan to research keywords for their clients’ websites, track the performance of their clients’ SEO campaigns, and generate reports for their clients.
• New bloggers: Those who are new blogging era, can use the Semrush Pro plan to identify trending topics in their niche, research keywords for their blog posts, track the performance of their blog posts in search engines, and much more.
• Small business owners: If you are a small business owner, SEMrush can be an ideal option for you. If you are serious about getting your website to rank higher in search engine results pages (SERPs), then Semrush Pro is a great investment.
• In-house marketers: In-house marketers can use the Semrush Pro plan to develop their company’s SEO and PPC strategies, track the performance of their company’s website and campaigns, and generate reports for their superiors.

Overall, the Semrush Pro plan is a great option for freelancers, bloggers, small business owners, and in-house marketers who are looking for a comprehensive and affordable SEO and PPC tool.

SEMrush Pro Plan Benefits

Here are some of the specific benefits of the Semrush Pro plan for these types of users:

• Affordable price: The pro plan is the most affordable paid plan from Semrush compared to other plans such as Guru or Business. This plan is an ideal option for those who are on a budget.
• Essential features: The Pro plan includes all of the essential features for SEO and PPC, including keyword research, competitor analysis, backlink analysis, content marketing, rank tracking, and more. In my opinion, this plan is ideal for any freelancer, bloggers, small business owners, and in-house marketers.
• Easy to use: Semrush is a user-friendly and very easy-to-use platform, even for beginners compared to other SEO tools. Also, there are plenty of tutorials and documentation available to help users get started.
• Effective results: The Semrush Pro plan can help users achieve their SEO and PPC goals. The tools and data provided can help users improve their website rankings, increase website traffic, and generate more leads.

Overall, the SEMrush pro plan provides you with the necessary tools to optimize your website, uncover new growth opportunities, and improve your overall online presence.

Semrush Guru Plan Pricing

• 1 month price: $249.95 per month
• 12 months (1 year) price: $208.33 per month (12*$108.33=$2,499.96)

For growing businesses and marketing agencies, Semrush Guru offers advanced features to take your SEO strategies to the next level.

Price starts at $249.95 per month, the Guru plan includes everything from the Pro plan plus additional features like historical data, branded reports, extended limits for keyword tracking, and more.

With Semrush Guru, you can track up to 1500 keywords and 30,000 pages per month, making it ideal for businesses with larger websites and multiple projects.

Semrush Guru Features

Let’s take a look at the SEMrush Guru plan features:

• 15 projects
• 1,500 keywords to track
• 30,000 results per report
• Include all Pro features
• Content Marketing Toolkit
• Historical data
• Multi-location and device tracking
• Brand monitoring
• Looker Studio integration

Who is Ideal for the Semrush Guru Plan?

• Ideal for an agency: If you are an agency owner, you can use the Semrush Guru plan to manage multiple client campaigns. The tool’s increased project limits and reporting features make it easy to track the progress of each campaign and generate reports for clients.
• Ideal for a mid-sized business: If you’re a mid-sized business owner, you can use the Semrush Guru plan to track its SEO and PPC performance across multiple locations. This can help your business to identify opportunities to improve its performance in each location.
• Ideal for a large e-commerce store: If you’re an owner of an e-commerce store such as Walmart or Amazon, you can use the Semrush Guru plan to track your brand’s reputation online. The tool’s brand monitoring features can help the store identify negative mentions of its brand and take steps to address them.

Overall, the Semrush Guru plan is a great option for agencies and mid-sized businesses that need a comprehensive and powerful SEO and PPC tool.

Semrush Guru Plan Benefits

Here are some of the benefits of the Semrush Guru plan:

1. Increased project limits: Semrush Pro plan allows you to manage only 5 projects, but with Semrush Guru, you can manage up to 15 projects. In my opinion, this is ideal for any mid-level agencies that have a large number of clients or businesses.
2. Historical Data: Guru users can access historical data to track changes in website performance and keyword rankings over time.
3. Content Marketing Platform: The Guru plan includes Content Marketing Platforms such as an SEO writing assistant & SEO content template, which can assist you in creating and optimizing content for better search engine visibility.
4. Branded PDF Reports: Users can generate branded and customizable PDF reports, making it easy to share insights and analytics with clients or team members.
5. Product Listing Ads (PLA) Research: This feature allows you to analyze your competitors’ product listings and advertising strategies on platforms like Google Shopping.
6. Multi-Targeting: Guru users can track multiple locations for their target keywords, which is beneficial for businesses targeting audiences in different regions.
7. Access to SEMrush API: Guru subscribers can use the SEMrush API, enabling them to integrate SEMrush data into their applications or workflows.

Overall, the Semrush Guru plan is a great investment for agencies and mid-sized businesses serious about SEO and PPC.

Semrush Business Pricing

• 1 month price: $499.95 per month
• 12 months (1 year) price: $416.66 per month ( 12*$416.66=$4,999.92)

When it comes to large enterprises, agencies, and e-commerce websites, Semrush Business is the plan of choice. If you can’t handle your business with the Semrush Pro and Guru plan, you can get the Semrush Business plan.

If you maintain a large e-commerce website or an agency with dozens of clients, the Semrush Business plan makes it perfect for your business with an extensive online presence and multiple marketing campaigns.

Priced at $499.95 per month, the Business plan offers advanced features like white-label reports, API access, extended limits for keyword tracking and pages crawled, and much more.

Semrush Business Features

Let’s take a look at the SEMrush Guru plan key features:

• 40 projects
• 5,000 keywords to track
• 50,000 results per report
• All Guru features added
• Share of Voice
• Extended limits
• API Access
• PLA analytics
• Free migration from third-party tools

Who is Ideal for the Semrush Business Plan?

• Enterprise-level businesses: For those who are big companies with complicated marketing needs and a global reach. They usually have special teams for SEO and marketing, handling many projects and campaigns in different regions and languages.
• Large agencies: The Business plan is ideal for agencies with many clients. It helps efficiently track client progress, manage complex workflows, and provide excellent service to all clients.
• E-commerce giants: If you have online businesses with vast product catalogs and fierce competition, Semrush’s business plan is ideal for you. You can conduct in-depth competitor analysis, track keyword performance across multiple domains, and optimize product pages for maximum visibility.

Overall, the Semrush Business plan is not just a tool, it’s a strategic partner for large organizations and ambitious agencies.

Semrush Business Plan Benefits

Here are some key benefits of the Semrush Business Plan:

• Increased project and report limits, allowing larger teams to work more efficiently and effectively.
• White-label PDF reporting, enabling agencies to showcase their brand.
• API access for seamless integration with other business tools.
• Prioritized customer support, ensuring that enterprises and agencies receive prompt assistance when needed.

With these features & benefits, Semrush business makes it an ideal choice for larger teams and agencies

Semrush Custom Pricing

For companies with unique needs and custom requirements, Semrush offers Enterprise pricing. The Enterprise plan provides a tailored solution for businesses with large-scale operations, and the pricing is customizable based on your specific needs.

With the Enterprise plan, you get access to all the features of the Business plan, along with priority support, dedicated account management, and customized training.

If you are interested in the Enterprise plan, you can contact Semrush sales for a personalized quote.

How to Get Custom Pricing?

If you run a large enterprise or have specific demands that are not covered by Semrush’s standard plans, you’ll be pleased to know that they offer custom options.

To get the custom pricing follow the steps:

• Go to the Semrush: First, go to the Semrush Pricing page and scroll down until reach the “Playing big? Get a custom plan” section which is upper of the FAQ section.

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• Navigate the Contact Us button: Once you have done the previous steps, you will see a ‘Contact Us‘ button in orange color, click on that button and a pop-up will open with contact information.

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• Request Custom Plan: Now, fill out and submit the contact form below to request a Custom Plan. Semrush specialists will contact you to clarify all the details.

By following the simple steps you can request a custom plan with your business requirements.

Semrush Pro, Guru, and Business Plan Pricing Comparison

Here is the pricing comparison of Semrush’s three plans including Pro, Guru, and Business:

Feature	Pro	Guru	Business
Pricing	$129.95 /mo	$249.95 /mo	$499.95 /mo (custom plan available)
Projects	5	15	40
Keywords to Track (w/ Daily Updates)	500	1500	5000
Keyword, Domain, and Backlink Analytics	Yes	Yes	Yes
Historical Data	No	Yes	Yes
Content Marketing Platform	No	Yes	Yes
Looker Studio Integration	No	Yes	Yes
Share of Voice Metric	No	No	Yes
API Access	No	No	Yes
Keyword Metrics Updates per Month	250	1,000	5,000
Product Listing Ads	No	No	Yes
PDF Template Sharing	Yes	Yes	Yes
Scheduled PDF Reports	5	15	50

Semrush Add-ons And Extras

When it comes to maximizing your SEO efforts, Semrush offers a range of add-ons and extras that can take your strategies to the next level.

These additional features provide you with even more valuable insights and tools to enhance your keyword and domain analytics, access exclusive reports and API functionality, manage your listings, and more.

Let’s take a closer look at the 9 Semrush add-ons that can supercharge your SEO efforts.

1. Listing Management

Semrush also provides listing management functionalities as part of their add-ons. This feature allows you to monitor and enhance your business listings across various directories and platforms.

With Semrush’s listing management add-on, you can ensure that your business information is accurate and consistent, helping improve your local SEO performance and overall online visibility.

2. Agency Solutions

For agencies and SEO professionals, Semrush offers customizable agency solutions as an add-on. These solutions enable you to manage multiple client projects efficiently and showcase your SEO success with white-label reporting and branded dashboards.

With agency solutions, you can streamline your workflow, deliver outstanding results to your clients, and scale your agency to new heights.

3. Agency Growth Kit

For agencies aiming for rapid growth, Semrush offers the Agency Growth Kit as an add-on.

This kit includes a comprehensive set of SEO tools and resources designed specifically for agencies, helping you scale your operations, acquire new clients, and secure long-term success.

Agency Growth Kit Offer 3 Plans

Here is the overview of these three plans:

Plan 1. Start

Here are the features and pricing that come with Agency Growth Kit’s Start plan:

Features:

• Get listed on the Agency Partners directory to attract leads looking for marketing support, and strengthen your agency’s brand with Semrush Partner status.  
• With Lead Finder, you can find local prospects for your business based on their technology stack and business category marketing leads, and running projects.
• Manage multiple client projects in CRM: organize client data, build a project plan, track progress, and deliver results.
• Seamlessly collaborate with your clients in individual online portals: progress report, share the scope of work with statuses and deadlines, and get clients’ approval. 
• Prove your service value with automated professional and easy-to-understand PDF reports aligned with your brand.

Pricing:

• +$69/mo

Plan 2. Scale

Here are the features and pricing that come with the Agency Growth Kit’s Scale plan:

Features:

• All Start features added
• Premium visibility on the Agency Partners platform
• Unlimited CRM
• High-value marketing contract opportunities with Bid Finder

Pricing:

• +$149/mo

Plan 3. Advanced

Here are the features and pricing that come with Agency Growth Kit’s Advanced plan:

Features:

• All Scale features added
• Unlimited Client Portals
• Client Portals with your domain name

Pricing:

• +$249/mo

4. Semrush Local

For businesses that rely heavily on local search, Semrush offers a range of local SEO add-ons. These add-ons provide you with localized keyword tracking, citation building, and management, and help you optimize your website for local searches.

With Semrush’s local SEO add-ons, you can boost your local online visibility and attract more customers from your target area.

Semrush Local Features

Semrush Local offers two plans, basic and premium.

Here are the basic plan features:

• Convert customers by easily adding your business NAP (name, address, phone) to the top 80+ directories.
• Quickly suppress duplicate listings, optimize your online presence across directories, and get real-time user suggestions.
• Handle all this from one place and achieve optimal results.
• Monitor 80+ directories and respond quickly to reviews in top listings, including Google, Facebook, and Yelp.
• Get a high response rate and quickly defuse bad reviews with the right response via alerts.
• Quickly assess your ratings over time and how people feel about your business.

Here are the premium plan features:

• All basic features added
• Track Google Maps rankings with HeatmapGet a 360-view of your Google Maps rankings.
• Quickly see how you rank for target keywords in your neighborhood for all your locations and where you are placed in the Map Pack.
• Spy on your competitors and get useful stats to optimize your strategy and surpass them in local search.
• Respond to Google reviews with AI suggestions
• Analyze competitor reviews

Semrush Local Pricing

Listing management has two pricing plans including basic and premium. Here is the pricing breakdown:

Basic Plan Pricing

• Semrush Pro: +$20/mo
• Semrush Guru: +$20/mo
• Semrush Business: +$20/mo

Premium Plan Pricing

• Semrush Pro: +$40/mo
• Semrush Guru: +$40/mo
• Semrush Business: +$40/mo

5. ImpactHero Add-on

Another powerful add-on offered by Semrush is ImpactHero. This is an innovative AI tool designed to analyze your content based on buyer journey stages.

This tool provides detailed analytics and insights about your website’s users, allowing you to improve user experience and conversion rates.

ImpactHero Pricing

• +$200 per month

6. Semrush .Trends

Understand consumer trends and prioritize strategies to increase your sales with four powerful competitive research tools: 

1. Market Explorer

Make choices based on an in-depth examination of the market, which includes information on audience demographics, major industry trends, market dynamics, and a list of the top rivals and their market shares.

2. Traffic Analytics

Get a performance overview of any website with a channel-by-channel breakdown, including traffic acquisition priorities (direct, referral, search, social, or paid traffic), traffic sources, top pages, engagement, and user behavior metrics.

3. One2Target

Improve conversions by focusing targeting efforts, crafting the right messages, and making the best offers to target audiences based on demographic, socioeconomic, and psychographic data., and 

4. EyeOn

Monitor your competitors’ websites, blogs, social media promotions, and new ad campaigns. Decode competitor promotional strategies and positioning efforts and track new product launches with web page tracking.

.Trends include:

• Website mobile and desktop traffic data
• Key traffic channels (Search, Ads, Email, etc.)
• 190+ countries and regions
• 24/7 competitor tracking

Semrush .Trends Price

• +$200/mo per user

7. Semrush Social

Semrush Social is an add-on that helps you monitor and analyze your brand’s social media presence.

With this feature, you can track your social media performance, analyze competitor insights, and discover new content ideas to engage your audience effectively.

Semrush Social Pricing

• +$19.75/mo

8. Additional Users

If you have a team working on your SEO projects, you can add additional users with unique login credentials under your account — an efficient and secure way to organize teamwork in Semrush.

Here is the price associated with adding additional users:

• Pro: $45/mo per user
• Guru: $80/mo per user
• Business: $100/mo per user

9. Semrush API

Unlock the full potential of Semrush with the Semrush API add-on. This add-on allows you to access Semrush’s vast database and extract data programmatically.

With API access, you can automate repetitive tasks, integrate Semrush data into your applications and tools, and build custom reports tailored to your specific needs.

However, keep in mind that, API access comes with the Semrush Business plan.

Which Plan is Right For You?

I’m a full-time blogger and currently, I maintain 6 blog sites. I can easily manage all of my sites with a Semrush Pro subscription. If you are a blogger like me, and manage 1-5 sites you can go with the Pro plan.

If you’re an individual freelancer working on clients’ SEO projects such as keyword research, competitor analysis, website audit, backlink analysis, and more, I think the Pro plan is enough for you.

If you’re an agency or mid-size business owner and work with multiple websites, the Guru plan might be the right fit for you. With some advanced features, you will be able to easily manage all of your’s and clients sites.

Now, let’s talk about the Business plan. If you have an agency with a large number of clients you can go with a Business plan. Also, if you have a large enterprise, the Business plan could be the ideal choice for you.

Frequently Asked Questions

Final Words

Semrush pricing offers a range of subscription plans to cater to different needs and budgets. While some may find it expensive, the numerous features and benefits justify the cost.

Ultimately, Semrush is a valuable tool for anyone looking to optimize their website and enhance their SEO strategy.

At last word, if you find any value in this article, please share it with others who need to know. And if you have any specific queries, don’t hesitate to comment. Also, if you want to know more about SEO tools, visit our other informative and helpful articles.